Sep
8
2010
Earlier this year, I joined in a LinkedIn discussion about whether its realistic to expect that senior leaders in an organisation write their own blogs. A hoary old chestnut, I know, but as a corporate communicator, I write for a number of senior managers across various traditional media and felt I wanted to contribute to the conversation. So, I threw my comment into the stream, decided to keep an eye on the conversation, and pretty much figured that would be the end of it.
Except I couldn’t stop thinking about it. Continue reading
16 comments | tags: authenticity, blogs, corporate communication, ghost writing, new media, transparency, writing | posted in communications, external communication, internal communication, social media, writing
Aug
13
2010
This blog post really started as a comment in response to PR Warrior, Trevor Young’s post, ‘Communicating in a Hyper-connected Marketplace,’ the topic of conversation to be addressed at next week’s IABC Queensland Be Heard® event.
The facilitated discussion, led by Trevor, promises to bring some lively debate to the table as we explore how organisations are navigating the new media landscape. Continue reading
4 comments | tags: authenticity, change, cluetrain, corporate communication, discussion, new media, reputation | posted in communications, external communication, internal communication, learning, social media
