Get your story straight
Does your content really tell your story?
I mean really?
You have a great story to tell, right?
I can help you tell it well.
There’s so much information out there to consume. How do you cut through and make sure your story is told – and heard?
The Big Speakeasy can help you to crystallise your messages and convey them clearly, consistently, and memorably across all your communication channels.
I love connecting people and businesses and helping them understand each other through carefully crafted content. I can support you to create meaning and find the perfect way to say what you need to.
Together we can make sure your content supports your goals; is written in the tone and style of your business; and can be easily understood by your customers and clients.
Editing & Proofreading
Sometimes you already have the basic content for a document, but you just need some help taking it to the next level.
Do you have the words but just need a fresh eyes view or a sense check?
Or maybe you’ve had multiple authors contribute to something that now needs refining for consistent messages, style and tone.
Have you been working on a document for weeks—or maybe even months—and are now so lost in the detail, you’ve lost sight of your original purpose?
You can trust me to take care of the hard work that you’ve already done and enhance your content to take it from good to great. I’ll review your words to ensure clarity and consistency of meaning; logical document flow and structure; and correct grammar and punctuation.
Know what you want to say, but not sure how to say it? Or maybe you’re not sure who you need to say it to?
I’ll work with you to identify your audience, define your messages and figure out the best way to deliver them. I’ll help you tell your story through engaging copy written in your style, in a way that connects you with your customers, clients, and stakeholders.
Some of the content I create includes:
- Web copy
- Blog posts
- Brand stories
- Articles / editorial
- Employee and change communication
- Direct mail
- Tenders and proposals
Sometimes you need to do some groundwork before you roll up your sleeves and get into the detail. Good communication is as much about careful planning as good execution. Whether you’re tackling a big project, developing a high-level communication strategy, or publishing a key document, it can be helpful to have someone guide you to view the big picture and action plan.
I’ll work with you to clarify your goals and objectives, and map out a program of work to achieve them.
I can help you with things like:
- Stakeholder mapping (who will be reading?)
- Key message identification (what do you want to tell them?)
- Focus group research (how do your audiences respond?)
- Communication audits (what are you already saying and how?)
- Strategic Communication Plans
- Business Planning
Clients we have worked with
I’m proud to have worked with businesses, agencies and research centres of all shapes and sizes, including:
The Big Speakeasy is about words, writing and content creation. It’s a communication business that grew out of a love of language and making the complex simple.
The brainchild of its owner, Susan Lambe (that’s me!), The Big Speakeasy was created to connect people (and businesses) and help them understand each other. I can support you to create meaning and find the perfect way to say what you need to.
With over ten years’ experience in marketing communication, employee and change communication; technical and copywriting, and editing, I can help you define your messages and get them to the right people.
I can help you create a space to speak ‘easy,’ with a certain sense of challenging the norm and maybe – just maybe – being a little subversive.
Speak [spēk] (verb)
To convey thoughts, opinions, or emotions … ; to express oneself; to make a statement in writing.
Easy [ē’zē] (adjective)
Capable of being accomplished or acquired with ease; posing no difficulty; relaxed in attitude.
Speakeasy [spēk’ē’zē] (noun)
A place for the illegal sale and consumption of alcoholic drinks, as during Prohibition in the United States.
Like the plumber with leaky taps and the painter with peeling walls, I’m the writer who has sadly all but deserted my blog. But I’m taking a moment to interrupt this program of consistent neglect to acknowledge a milestone: The Big Speakeasy celebrated its 10 year anniversary last month! And I totally missed it ……
It will likely be the last post that I write in 2016, but this is not one of those philosophical reflections of what I’ve learned and achieved over the last twelve months. I will not be spruiking my successes, nor sharing with you the mistakes I’ve made. You won’t be reading about the wins and the…
One of my clients is going through the process of redeveloping their website. I’m quite fortunate to be involved at ground level, working alongside their Communications Manager to provide input to the scope and also the design brief. This is kind of remarkable in itself, as often I’d be brought in after the design was…
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Start a conversation
If you’re keen to get started or find out more, then let’s talk! Just pick up the phone or drop me an email to start a conversation.
I’m based in Brisbane but have worked on copywriting, editing, communication, and content creation for clients all around Australia.
No matter what stage your communication project is at – whether still just a thought, or ready for a review – I can contribute at any point of the process. I’d love to talk to you about how I can help.