Mar
5
2011
Yes, you already know it: ‘less is more’. We’ve all heard the minimalist platitude ad nauseum – in so many contexts. And I know it’s been widely documented in relation to writing good copy. So much so that I probably don’t have a great deal to add to the conversation in terms of clarity of message and simple good practice, but I wanted to share a recent experience with you.
For professional communicators, getting a message understood is something that we live and breathe on a daily basis – it’s our modus operandi. But I had ‘a moment’ during the week when I was reminded yet again of the importance – and the implications – of using clear and precise language. Continue reading
2 comments | tags: communication, copy writing, plain english, writing | posted in communications, learning, writing
Nov
1
2010
I am a procrastinator. There I’ve said it. As if you didn’t all know it. With the best intentions of to-do lists and detailed schedules, despite looming deadlines, I still manage to distract myself from the task at hand. Even if it’s something I want to do – like this post, for example.
Part – okay, most - of the issue is my personality. Continue reading
3 comments | tags: focus, productivity, time management, writing | posted in learning, writing
Sep
8
2010
Earlier this year, I joined in a LinkedIn discussion about whether its realistic to expect that senior leaders in an organisation write their own blogs. A hoary old chestnut, I know, but as a corporate communicator, I write for a number of senior managers across various traditional media and felt I wanted to contribute to the conversation. So, I threw my comment into the stream, decided to keep an eye on the conversation, and pretty much figured that would be the end of it.
Except I couldn’t stop thinking about it. Continue reading
16 comments | tags: authenticity, blogs, corporate communication, ghost writing, new media, transparency, writing | posted in communications, external communication, internal communication, social media, writing
Jan
31
2010
I first posted this on my Posterous back on January 20th, 2010. I thought it was appropriate to reproduce it here, because this whole process, this ‘realisation of passion’ is a big reason for this blog even existing.
”There is no passion to be found playing small – in settling for a life that is less than the one you are capable of living.” Nelson Mandela
Continue reading
no comments | tags: career, passion, professional development, writing | posted in learning
