by Susan | Dec 31, 2016 | communications, whimsy, writing |
It will likely be the last post that I write in 2016, but this is not one of those philosophical reflections of what I’ve learned and achieved over the last twelve months. I will not be spruiking my successes, nor sharing with you the mistakes I’ve made. You...
by Susan | Apr 22, 2016 | communications, freelance, strategic communication |
One of my clients is going through the process of redeveloping their website. I’m quite fortunate to be involved at ground level, working alongside their Communications Manager to provide input to the scope and also the design brief. This is kind of remarkable in...
by Susan | Apr 6, 2016 | communications, learning |
Everyone loves, a good quest, right? This is about the quest for a single word to guide me through the year. Ok, so I know it’s March already, and these type of posts are traditionally published at the beginning of the year (you know, from when you’re meant to...
by Susan | Mar 27, 2011 | communications, learning, strategic communication |
Recently, I attended a professional development and networking event hosted by the local chapter of the International Association of Business Communicators (IABC). It was a small, but elite group of seasoned campaigners (of which I was the least experienced) working...
by Susan | Mar 5, 2011 | communications, learning, writing |
Yes, you already know it: ‘less is more’. We’ve all heard the minimalist platitude ad nauseum – in so many contexts. And I know it’s been widely documented in relation to writing good copy. So much so that I probably don’t have a great deal to add to the conversation...
