A continuation of the ongoing debate about the validity of ghost writing blogs. Is it something we just have to accept as inevitable, or should we push back and insist on the pure truth and authenticity that form the cornerstone of new media?
This blog post really started as a comment in response to PR Warrior, Trevor Young’s post, ‘Communicating in a Hyper-connected Marketplace,’ the topic of conversation to be addressed at next week’s IABC Queensland Be Heard® event. The facilitated discussion, led by Trevor, promises to bring some lively debate to the table as we explore how…
The Conversation Evolution series started as a personal articulation of recent developments in corporate communication and what would now be considered best practice in the area. This third post is intended to discuss what the new rules, models, and new ways of thinking and conversing in a hyper-connected world might mean for corporate communicators.
Do businesses communicate in the ways that they do due to the model or style of business they are based upon, or is the business model established due to the types of conversations that were taking place as the business was being built. Does the business grow out of the communication style or does the dialogue reflect the nature of the business?
The first in a series of posts about the execution of corporate communications excellence. How do organisations and their conversation models evolve? How does an organisation with a uni-directional conversation model evolve into multi-directional conversations – and does it even need to?